About NiveshSetu

Our Mission

NiveshSetu is a digital financial services marketplace and lead generation platform that connects individuals and businesses with the right financial products. We simplify the process of discovering, comparing, and applying for credit cards, loans, mutual funds, and insurance from trusted, regulated institutions across India.

How We Operate

NiveshSetu operates as an authorized marketing partner and Digital Service Provider (DSP) for banks, NBFCs, insurance companies, and mutual fund distributors. We do not lend money, issue credit cards, underwrite insurance policies, or manage investment funds. All financial products displayed on our platform are offered and serviced by their respective RBI-regulated banks, SEBI-registered fund houses, and IRDAI-licensed insurance companies.

Our role is to provide financial product information, customer education, and lead facilitation — connecting consumers with the right financial institution for their needs. We earn referral and marketing commissions from our partner institutions, not from our users.

Our Services

We partner with 20+ banks and financial institutions to bring you the best products.

Credit Cards

We help you compare and apply for credit cards from leading banks like HDFC, ICICI, SBI, Axis, Kotak, and IDFC FIRST. As an authorized channel partner, we facilitate your application with the respective bank.

Loans

Personal loans, home loans, and business loans from RBI-regulated banks and NBFCs. We connect you with the right lender based on your profile — all products are offered and serviced by licensed institutions.

Mutual Funds

Investment guidance on SIPs, equity, debt, and hybrid funds from SEBI-registered asset management companies. We help you understand and choose the right fund for your goals.

Insurance

Health, life, and general insurance plans from IRDAI-licensed providers. We help you compare premiums, coverage, and benefits to find the right protection for your family.

Regulatory Disclosure

NiveshSetu is a financial services marketplace and marketing platform. We are not a bank, NBFC, insurance company, or investment advisor. We do not hold an NBFC license, banking license, or any RBI/SEBI/IRDAI registration as we do not engage in lending, borrowing, underwriting, or investment management activities. All financial products are offered by respective licensed and regulated Partner Institutions. Credit cards and loans are subject to approval by the issuing bank/NBFC. Mutual fund investments are subject to market risks. Insurance is the subject matter of solicitation. Please read all scheme-related documents carefully before investing or applying.

Our Values

The principles that guide every recommendation we make.

Transparency

We clearly disclose how we operate. NiveshSetu earns referral commissions from partner institutions — not from you. No hidden fees, no paid rankings.

Accuracy

Product details, fees, and benefits are researched and verified against official sources. We recommend verifying all details with the respective institution before applying.

Customer First

Our recommendations are driven by what is best for you. Your financial wellbeing is our priority, and we aim to be your long-term financial services partner.

NiveshSetu — B2, Ground Floor, Vishramnagar, Gurukul Road, Ahmedabad - 380052, Gujarat, India

Email: info@niveshsetu.com | Phone: +91 95581 30745